SEO Tips For Affiliate Marketers

What up y’all! Another post from Donna, your friendly SEO lady entrepreneur!

Today I wanted to talk about how to go about doing SEO for affiliates.

Gone are the days where you can just throw up a website, fill it up with some crappy content and spam some backlinks to rank in Google. That was so 2000 and late!

Google now requires you to produce quality content and for you to promote that content to other bloggers in your niche.

Thousands of bloggers have successfully implemented white-hat SEO strategies for their affiliate marketing websites.

In this article, i’m going to show you how you can do the same by just following a few simple principles.

If you’re willing to put the hard work in for a few months, you can enjoy some really healthy affiliate commissions from your website rankings and content.

Step 1: Keyword-rich domains

Many people think that using a keyword rich domain name is a spammy tactic but it really doesn’t have to be. You can acquire a short domain name that has your target keyword(s) but just don’t be spammy with it. If your target keyword is long-tail then don’t bother buying that domain name because it will just look spammy. Only certain types of keywords can pull this off without looking dodgy.

If you’re worried that your site will look spammy with your exact-match keyword, create a brandable domain instead.

Step 2: Quality Comes First

It goes without saying that the content on your website is the single most important part of your business. Content comes first and SEO comes second.

If your content sucks, there’s no point promoting that content because it just won’t get any links. Your content should be outstanding. Aim to wow your audience and establish yourself as an authority in your niche by producing content that is head and shoulders better than the competition.

Step 3: Content Schedule

You don’t necessarily have to churn out hundreds of blog posts a week but you should create a schedule for content on your site so your readers can expect new content on a regular basis. You want to aim to at least publish one article a week on your website. Adding more content to your site is a great way to increase long-tail search traffic. The more content you have, the more you will rank for in Google.

Step 4: Stay Away From Link Building Services

There are a lot of services out there that try and reel you in through offering thousands of backlinks to your site at rock-bottom prices. This is almost a sure-fire way to get penalised by Google. These types of link building services are very spammy and the quality of links you get are very low.

Instead, work on building good quality links and stay well away from those dodgy link-buidling services!

Step 5: Promote Your Affiliate Site Like A Brand

If you treat your affiliate site like a brand and establish it this way, you can really achieve some crazy results in the search engines. Find out what your USP is and create a brand able website from that. Some of the most successful affiliate marketing websites have implemented effective brand marketing to boost awareness and drive an insane amount of affiliate sales.

These brands do it so well that most people don’t realise that they’re basically glorified affiliates!

Treat your website like a big brand. Get a proper logo, create social media profiles and provide outstanding content. Your ability to attract powerful backlinks will increase significantly. People don’t like linking to “Affiliate sites” but when they see that you’ve established yourself as a brand, it’s coming from a completely different frame.…

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Why SEO Is Crucial For Your Online Business [Infographic]

Search engine optimisation continues to be the most powerful way to generate leads and sales in your online business. Search traffic has been proven time and time again to convert the best. The winners in the online business world are the ones who are able to generate a high amount of targeted traffic to their website.

Every type of online business can benefit hugely from optimising their SEO strategy.

Plenty of businesses spend way too much time on social media platforms like Twitter and Facebook, platforms that don’t convert anywhere near as well as organic traffic does. These platforms can be great for from a brand awareness perspective but in terms of converting visitors into customers, organic traffic is the king.

The Ultimate Combination

I truly believe that one of the most powerful strategies when it comes to online business is combining amazing content with a robust SEO strategy. Content marketing is extremely powerful when done correctly and coupled with the right outreach strategies, you have the potential to discover what viral marketing really means.

This infographic from SEO Marketing Pro, illustrates the power of organic search compared to other forms of online traffic.

This basic infographic highlights how much of a difference your rankings can really make. The difference between the first and last result on the same page is kinda crazy!

It’s no surprise that there is crazy competition for the number one spot in Google when you consider the amount of traffic it receives.

If you’ve been checking out this post and don’t actually have an online business then what are you waiting for?

There couldn’t be a better time to get started.

Check these awesome online business resources:

Online Business Ideas: The Definitive List (Bengu Marketing)

Ecommerce Business Blueprint (Shopify)

5 Unique Online Business Ideas (Moneycrashers)…

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Monetising Your Site Through SEO-Driven Affiliate Marketing

Affiliate marketing is one of the most popular ways to monetise a website. Blog owners, agencies and big corporate companies all leverage the power of affiliate marketing to generate referral income on their web properties.

In this post i’m going to show you beautiful ladies how you can make money from a simple blog by using affiliate marketing.

But first lets cover the basics, what the hell is this thing called affiliate marketing?

Affiliate marketing is a form of referral marketing where the person promoting a product or service (the affiliate marketer) gets paid a commissions every time someone purchases something through one of their links.

This infographic I came across on Bengu Marketing shows you guys how affiliate marketing works in a way that’s super easy to understand:

what is affiliate marketing

What is an affiliate program?

An affiliate program is the thing that merchants setup for affiliate marketers to promote their products and services. Without an affiliate program, affiliates wouldn’t have the opportunity to promote products. The affiliate program sets out the rules and guidelines for promoting products and services. Some affiliate programs provide training for affiliates, among other things like ad creatives and tracking software.

One of the toughest things about affiliate marketing is finding the right affiliate program. Which so many to choose from, it can be hard to separate the good and bad. As a general outline, the best affiliate programs are ones that offer high-ticket products. So these are products and services that are sold for thousands of dollars a pop.

This is how you can generate a significant income from affiliate marketing without having to sell five million ebooks!

Great resources for learning more about affiliate marketing

Learn Affiliate Marketing – The Ultimate Beginners Guide

Getting The Rankings For Traffic

Traffic is THE most important thing for any business that has an online presence. Without traffic, there’s no leads and without leads there’s no sales.

Funnily enough it’s the one thing that most people struggle with the most. Plenty of bloggers have fantastic content, great on-site SEO optimisation and a captivating call’s to action all over their site but nobody is landing on their pages.

How do we rank a website in a short space of time?

Link building is something that has changed significantly over the years. You need high-quality backlinks from trustworthy domains to rank your website.

Think of each domain that links to you as a vote for your site. This is how the search engines determine where to rank your content. The more votes you have, the higher you will rank.

The biggest caveat to that is not all votes are the same. 1 vote from a super authoritative website is worth 10 votes from websites with a lower authority.

There are so many ways to get high-quality links for your website but you need to focus on one thing at a time when you’re first starting out. SEO is overwhelming enough as it is, if you try and focus on too much, you’ll probably go nuts!

That said, one of the fastest ways to start acquiring high-quality backlinks to your site is guest posting. Find out who the influencers are in your industry and build that relationship. Don’t cold email them and ask to guest post on their blog because that won’t work. Find out where they are on social media and get to know them. See what they talk about and engage with them on social as well as their website.

Once they get to know you they will be much more receptive to your guest post pitch.

How do I pitch someone for a guest post on their site?

Here are some great resources for guest post pitching:

How to Write a Guest Post Pitch That Gets Accepted Every Time

9 Tips to Perfectly Pitch Your Guest Blog Post

So why guest posting?

Two main reason…

Increased exposure – Guest posting allows you to leverage someone else’s audience to build your reputation in your chosen industry.

Backlinks – Most bloggers will allow you to add Dofollow backlinks to your post, giving you the much needed SEO juice that will help you rank higher in the search engines.

Guest posting alone can be a great way build your following by leveraging someone else’s audience and skyrocket your rankings by getting links from authoritative websites in your industry.…

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8 Ways To Increase Traffic To Your Website

As an online business owner, the most common thing you most likely desire in your business is more customers. How do you get more customers? By driving more traffic to your website.

How do you get more traffic to your website? Well thats exactly what i’ll be showing you today my sweet ladies.

The publish and pray approach has never worked, you might have been misled into thinking otherwise by reading some of the tips from SEO “guru’s” our there. Instead of wasting you time reading articles from people that just refurbish content that has already been published, check out some articles that will actually help you in your business.

Some examples include:

Business Ideas For Aspiring Female Entrepreneurs (I love this post! Some great ideas for people who are living very busy lifestyles)

How To Get More Blog Traffic (Goinswriter.com)

How To Generate 150,000 Hits In A Week (iwillteachyoutoberich.com)

I’m very fond of Bengu Marketing myself. Ahmad Ben pours his heart and soul into each post and all his content provides key takeaways that are really useful in any business situation.

I’m going to show you some great ways you can increase the traffic to your website, many of these methods are free!

So without further ado let’s get right into it.

10 Ways To Increase Traffic To Your Website:

Leverage social media

As I mentioned above, it’s not enough to just create content and press the publish button. You need to promote your content like crazy if you want lots of eyeballs on the blog post of yours! Using social media is a great way to promote your content, especially if you already have a following on any of the popular platforms. ¬†Pinterest, Instagram, Facebook, Twitter and even Snapchat are all platforms that are being used to promote businesses in 2017.

Write Amazing Headlines

Your headline sells your copy. It is by far the most important part of your blog post. You should spend a good amount of time coming up an attractive, captivating headlines that draws people in. You want to create intrigue but still accurately describe your content. A balance between sparking curiosity and congruency is key to a bomb ass headline. Consider learning how to master the art of headline writing.

Focus On Your On-Page SEO

On-page SEO is something that definitely gets neglected when it comes to websites. Businesses are so focused on acquiring backlinks from other sites that they completely forget about their own pages! Optimising your on-page SEO ensures is basically a way of letting Google know exactly what your content is all about. This makes it easier for Google to rank you for your target keywords!

Target Long Keywords

You know those keywords that have buyer intent? The ones that convert the best! You should be writing content that targets these types of keywords. This is a great way for you to slowly build your reputation as well as authority up with the major search engines. It’ll be easier for you to rank for those lower competition terms when your website isn’t a ranking powerhouse. Once you rank for those terms you can start getting more traffic, shares and backlinks. Then take things from there!

Start Guest Posting

Guest posting has got a slightly bad rep now because Google recently made some changes to their rankings algorithm. some people assume that guest posting is now dead and this just isn’t true.

Google wants to stop spammy guest posters who write content SPECIFICALLY to link back to their site. These people don’t provide value and are just looking to get ranking gains, which is exactly what Google are trying to stop. Guest blogging is a great way to build out your audience by leveraging the audience of other bloggers.

Invite Other People To Guest Blog On Your Site

Guest blogging works both ways! You can invite well-known bloggers in your niche to guest post on your website. There’s a high chance that they will share and link to the post from their website, giving you referral traffic. Just make sure you only post high-quality content because google is cracking down in guest bloggers who post thin, crappy content that provides no value.

Internal Linking

Internal linking makes a big difference to the overall strength and distribution of your SEO juice on your website. Make use of every opportunity to link internally to relevant pieces of content on your website. This will not only benefit your SEO but it will also help readers find relevant content that will be valuable to them.

Check Out Your Competition

Take advantage of websites like Buzzsumo to find out exactly what your competitors are doing. These sites show you what the best performing content is of any site you plug into the system. What keywords are they targeting? What type of content performs best for them? What backlinks do they have form other websites? Analysing your competition can give you an awesome outlook on what works and what doesn’t in the world of blogging and digital marketing.…

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Why CTR Is One Of The Most Important Google Ranking Factors

Click-Through Rate. One of Google’s biggest ranking factors. This may come as a surprise to you but the organic CTR of your post can mean the difference between ranking at the bottom and the top of the first page in Google.

This is huge.

According to a recent case study completed by Digital Relevance, observed that the top organic search engine results gets an average of an 18% CTR. This is compared to a measly average of around 2% for the last few results on the first page. I’m sure you can see the significance of this!

This can easily be the difference between having a profitable online business as opposed to one that is failing.

Google determines your rankings based on a variety of ranking factors like backlinks, on-page SEO and social shares. However Google also takes into account the amount of clicks your post is generating.

So lets delve into some juicy details on Google’s CTR ranking factor:

Google compares your SERP CTR with the average CTR it should be getting and if your site isn’t getting the clicks to match the average CTR, they’ll drop you like a stone. This is because Google perceives your website as not providing value for the keyword you’re ranking for due to the lower than average CTR.

Google assumes that your results isn’t a good fit for that particular keyword.

On the other side of the coin, lets say that you’re ranking number 5. The average CTR for this position is around 3%. If you’re site is getting significantly more clicks that average, Google will assume that everyone want to see your result and can bump up your position all the way to the top. This can been proven in various case studies done where hundreds of people clicked on one particular result in the SERP and observed that it would drastically improve in rankings within a few HOURS.

But how can you ethically get more clicks for my result if it’s at the bottom of page 1?

Its simple. Use the CTR Magnet Method (one i’ve borrowed from the link building titan Brian Dean!)

So here is the step-by-step process to implementing the CTR Magnet Method:

  1. Find Adwords ads relevant to your keyword. Adwords advertisers spend thousands on advertising to get the most clicks possible, making them a gold mine of tried and tested ad copy that produces great CTR results.
  2. Include most relevant words and phrases from Adwords ads in your title and description tag.
  3. Get more clicks.

This strategy can dramatically improve you CTR and give your rankings that extra boost it needs to really grab a significant chunk of traffic for your targeted search terms.

 …

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The SEO Ranking Factor You Must Master In 2017

Google is always coming out with new ranking factors that effect the SERP’s in a bid to continually improve their search engine service.

Google actually makes changes to their algorithm around 500 times a year, but here is quick overview of Google’s major algorithm changes and updates:

One of the first major updates actually wasn’t targeted towards spammy domains or any form of Google rankings for that matter. It was called Google Caffeine and it boosted Google’s raw site speed as well as integrating crawling and indexation in a much more efficient manner.

Ten years ago, you could absolutely spam a keyword and place it on pretty much any website with exact match anchors and it would rank at the top of Google for that keyword. It was honestly like taking candy from a baby. Then Google released the Panda update in 2011 and this changed everything forever. The Panda update destroyed millions of spammy domains that were ranking in the top spots for various keywords. It specifically targeted thin content, content farms and sites with high content to ad ratios. This update effected up to 12% of all search results in Google, huge!

The next major update was penguin, this was released in April 2012 and has been dubbed “the web-spam update” – Penguin targeted a number of web spam factors, including keyword stuffing. This effected around 3% of English queries.

After Penguin, the next major update was Hummingbird. It came out in 2013 and was introduced to improve the search results that Google came up with. Hummingbird is seen as a fine tweaking of the main search engine algorithm, akin to upgrading a car with a better engine.

These updates are a good thing because it raised the bar for people that wanted to rank highly in Google and as a result of this, improved the quality of the websites that rank in the top spots.

If you want to be successful with organically ranking your website in the Google SERP’s you will need to adopt a much more evergreen approach to your link building and content creation.

With that being said, Google is constantly changing their ranking factors and there is a major new one on the horizon and this is what I wanted to share with you guys.

Brian Dean is one of the best in the business when it comes to link building and I wanted to share one of his videos that he’s recently shot, that is all about this new ranking factor that Google will be placing much more weight on in the future.

If you’re completely new to SEO, check out my Back To Basics Guide.

Check it his video here:

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